Understanding intercultural differences is crucial for effective global management in today’s interconnected world. This open lecture will explore the various aspects of culture and how it influences management practices and organizational behavior. The lecture is specifically designed for corporate managers and business executives who want to gain knowledge and skills to navigate the complexities of intercultural differences in global management, ultimately leading to more effective and successful international business operations.
During the open lecture, you will:
- Explore the cultural frameworks, including Hofstede’s Cultural Dimensions Theory, Trompenaars’ Seven Dimensions of Culture, and insights from Erin Meyer’s book “The Culture Map”
- Learn the differences in leadership styles across cultures as well as variations in the decision-making process and ultimately the strategies for effective cross-cultural communication
- Consider case studies of unsuccessful global management due to cultural mistakes and their impact on organizational performance.
Prominent speaker:
Hanna Shvindina, Ph.D, Associate Professor at American University Kyiv. Dr. Shvindina was awarded several individual scholarships, including Erasmus Mundus, Fulbright Scholarship, and many other grants. She was a Post-Doc researcher at the University of Montpellier (France) and Purdue University (USA). She is a scientific committee member at the European Marketing and Management Association, a member of CENA community, Researchers' Excellence Network (RENET), Ukrainian Association for Management Development and Business Education. She is a pioneer of COIL Projects in Ukraine, started in 2019 in cooperation with University Nebraska-Lincoln, continued with Washington State University (USA). She is a CEO at NGO “Lifelong Learning Centre”.
Language of the event: English.
The materials of the lecture are prepared in cooperation with Jean Monnet project "Educational agenda for intercultural city development" (ID No 101047729 ERASMUS-JMO-2021-HEI-TCH-RSCH)